The Event

The 2022 Spring Petrend Events Pet Product Influencer & Media Showcase brings the press directly to you for the day! We connect pet and pet-related brands with influencers and representative from national and regional magazines, talk show producers, newspaper reporters, bloggers, trades, and freelance writers who write ongoing feature and product stories.

Event Date/Time
Wednesday, Sept 21, 2022
12:00 pm – 7:00 pm EST

W Hotel Los Angeles
West Beverly Hills

How can my pet product company participate?

• Meet editors/producers working on Spring, Summer & Fall. Don’t miss your chance to meet these
editors/producers in person, distribute your press kit, product samples and more!
• Let the media come to you! Rarely will you have the opportunity to have multiple media outlets, both
print and broadcast, in the same room!
• Photo opportunities. We’ll have our staff photographer on hand to take photos throughout the day.
From product shots to photo opps with celebrity/influencer guests, you can use these photos on your website, Facebook fan pages, media kits and more! You own the photos!
• Social Media Reporting. We’ll have our social media expert on hand to take photos of your staff, and
your products as well as your interactions/demos with theses guests throughout the day.

• Full product line
• Signage for your booth space (one 6-foot table)
• Marketing kits, brochures, sales sheets and press kits. Make sure you bring at least 75 press kits with
pictures on USB flash drives to hand out or cards with your press kit links.
• Business cards
• Samples for celebrities/influencers and media/reporters (see below for more information about celebrity/influencer gifting)
• Comfortable shoes – the dress is casual chic, but come dressed for media interviews. We might have
camera crews attending!

Each guest will receive an event gift bag as they enter the event. As they visit each vendor table, they will
place their gift items in the bag. So just an FYI, you don’t need to supply any gift bags for guests unless your
item is oversized and needs a specific-sized bag.

The cost to participate in the event is $1,975, which includes one 6-foot table, two chairs, one tablecloth, beverage service, invitation and collateral materials, press release, media pitching, social media (Instagram, Facebook and Twitter), photographer, social media expert, photo link, press list and website.
• Please note: you will receive the full media/celebrity guest list with contact information after the
event. For any broadcast stories, we will send you the clips after they air.

We accept checks and PayPal only. All credit card payments include a four (4) percent service charge.
• We do have a cancellation policy, noted in the event contract.

Once participation is finalized, we will send you an event contract outlining the payment structure
and participation guidelines. This contract will be signed by both parties and you will receive a copy for your

Charlotte Reed, Event Director, Petrend Events, 917-843-5742 (cell),

Pet Product Influencer & Media Showcase

W Hotel Los Angeles
September 21, 2022

Demo the latest pet products in person, learn about the latest pet industry trends, collect press kits, product samples and gift bags.

This event is not open to the public; it is for qualified media and invited guests only.